Can ‘Hustlers’ Become STX’s Biggest Box Office Hit to Date?

  • The Wrap
Can ‘Hustlers’ Become STX’s Biggest Box Office Hit to Date?
After a big start to 2019 with “The Upside,” STX has faced months of headlines regarding their financial future. But after their newest film, “Hustlers,” premiered in Toronto to rave reviews this past weekend, the studio might see its fortune turn around with what could be its biggest box office hit to date.

Right now, the top film on STX's all-time box office charts is the 2016 comedy “Bad Moms,” which opened in late July to $23.8 million and legged out to a $113 million domestic run. Independent trackers have “Hustlers” beating out that opening weekend with a $25-28 million launch from 3,250 screens, with STX projecting a start on the lower end of that range. The film has a $20 million budget.

The big challenge for “Hustlers” will be attracting millennial audiences, particularly women, as “It: Chapter Two” enters its second weekend. The WB
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